AP Business with Personal Finance

The questions in the multiple-choice section appear in sets of 3 or 4. 

Each set of questions includes stimulus material that may include narrative summaries, data visualizations, financial statements, and job descriptions. 

You’ll respond to questions about the execution of your Business Canvas Project. 

You’ll be asked to: 

• Pitch your product idea.
• Explain how you used hypothesis testing to inform a decision.
• Explain why a challenge that is frequently faced by entrepreneurs may represent a challenge to the viability of your product idea. 

Free-Response Question 2: Personal Finance 

You’ll be provided with a scenario that describes a fictional individual’s or household’s financial situation, including quantitative data and goals, and respond to questions about it. 

You'll be asked to: 

• Interpret provided data.
• Explain how the individual or household could achieve their financial goals. 

Free-Response Question 3: Business Concept Application 

You’ll be provided with a scenario that describes a fictional business that is gathering evidence to inform strategic planning and respond to questions about it. 

You'll be asked to: 

• Interpret provided business data.
• Explain how the business could achieve its goals. 

Free-Response Question 4: Business Decision 

You’ll be provided with a scenario that describes a fictional business facing an opportunity or a problem that requires the business to choose between two alternative courses of action, which are defined in the scenario in terms of their financial and nonfinancial implications. 

You’ll be asked to: 

• Establish decision-making criteria.
• Use decision-making criteria to compare the two courses of action.
• Recommend a course of action.
• Support the recommended course of action using reasoning and evidence from the scenario.